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BVLGARI. Современные иконы

Always inspiring young generations with its trailblazing approach to jewelry, in 2023 Bulgari enriches two of its most iconic collections - B.zero1 and BVLGARI BVLGARI - with new charismatic creations. One, a symbol of self-determination, open-mindedness and pioneering spirit, the other an emblem of versatility and modern style, both lines are the cornerstones of a journey towards the own choices and visions.

The design icon for those who blaze their own paths with charisma and audacious spirit, B.zero1 incarnates a propensity for innovation, carrying the promise of a boundless future.


In the wake of the edgy statement launched by B.zero1 Rock, now four new 18 kt rose gold creations, adorned with pave, join the collection. With the strong glow of rose gold, the new set includes a pendant necklace, a two-band ring and a bangle bracelet. Paying homage to the iconic design of the classic B.zero1, the new creations add a touch of bold contrast with the studs - reinterpreting the Maison’s 1980s jewels - while the double logo embodies a timeless Bulgari’s signature.

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Elevating the charismatic B.zero1 style with powerful brilliance, the B.zero1 Rock Chain necklace shows off Bulgari’s jewellery creativity and craftsmanship: over 600 diamonds are artfully set on the distinctive chain links which recall the iconic shape of the ring. Available only in selected Bulgari stores worldwide, the necklace unites cutting edge design with the timeless preciousness of diamonds.

Further breaking with conventions, a black ceramic B.zero1 ring boldly encapsulates the vibrant and irreverent spirit of the Rock renditions. Coming as a limited edition of thousand pieces exclusive to selected locations, the creation plays on the impactful contrast between an unconventional material such as black ceramic and the precious sparkle of diamonds on the bezel. Born from two years of intense development, ingenious adaptations and technical experimentation.

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An invitation to play, experiment and define your own style with creative freedom, six new BVLGARI BVLGARI jewellery creations enrich the collection with a fresh, versatile design. A new band ring as well as a slim matching bangle bracelet in 18 kt yellow, rose and white gold, combine essential aesthetics with the engraved BVLGARI logo in Roman capital letters – a signature of the Maison’s unique style.


The sleek and pure design that makes more of less is minimal and distinctive, ideal for stacking, also thanks to the different gold variants which lend themselves to many mixes & matches. The result is a young and easy-to-wear line, welcoming just everyone into Bulgari’s jewellery world.